Internet Marketing Coordinator
Department: Marketing
Reports To: Marketing Director
FLSA Status: Exempt

SUMMARY
The successful Internet Marketing Coordinator must be skilled in both promotions and technology, with a thorough understanding how the two can be tied together to bring income.

This position is responsible for getting the word out about Mueller Sports Medicine and its products and services, via the web. This person will oversee the creation of websites, email newsletters and text alerts, putting a positive spin on what the company has to offer. This person will also manage all social media efforts including Facebook, You Tube, Twitter and Linked In.

Internet marketing coordinators must know their demographic and on which sites to place banner advertising, as well as have a thorough understanding of Search Engine Optimization (SEO) and Search Engine Marketing (SEM).

ESSENTIAL DUTIES AND RESPONSIBILITIES
1. Direct company-wide online marketing projects, including website, brand messaging and strategic initiatives. Responsibilities include annual online strategy planning, website management, social marketing management.
2. Develop strategy for social media, channel integration, content generation, email marketing, SEO and SEM
3. Develop opportunity for revenue generation via e-commerce

QUALIFICATIONS
• Must be an expert communicator
• Must demonstrate competency in both computer and graphics skills, and possess an ability to draw interest in products through promotion.
• The successful candidate will be organized, analytical, energetic, highly creative and capable of finding solutions to problems.
• Macintosh computer skills including experience with Adobe programs (Photoshop, Illustrator, InDesign) and Quark XPress.
• Experience with e-Commerce
• Experience with Content Management Systems
• Understanding of Website Analytics

Please respond with your resume and salary requirements.  Reference Job Code MKT467 when applying.  Click here to apply

Equal Employment Opportunity